Description

How to Win Friends and Influence People

Since its initial publication, How to Win Friends and Influence People has sold a total of 15 million copies. The book continues to sell briskly today, but Carnegie never anticipated the ways in which the digital age would provide new tools and challenges for winning friends and influencing people

. The advent of social networking sites, the dominance of email, and the ways in which the Internet has supplanted face-to-face interactions have made Carnegie’s precepts all the more immediate and vital. Brent Cole, working in tandem with Dale Carnegie & Associates, Inc., has reimagined the original book for the digital age, updating and reframing Carnegie’s insights about communication, self expression, and leadership.

About The Author

Dale Carnegie, known as ‘the arch-priest of the art of making friends’, pioneered the development of personal business skills, self-confidence and motivational techniques. His books – most notably How to Win Friends and Influence People – have sold tens of millions worldwide and, even in today’s changing climate, they remain as popular as ever.

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